Samuel van Keeken and Merette van Hijfte, founders of Same Worldwide

How this started

Our story

We met each other during an audition in which we repeatedly had to run into a wall for 30 minutes. From there, we became study mates, gym buddies, acrobatic partners, colleagues and founders of Same Worldwide. We’ve always been fascinated by the absurdity of being alive, fostering a love for truthful experiences, physical extremes, and slow questions that demand life to be investigated and experienced.

Even though we’re not mental health experts, we have always believed that the courage to exist as fully and as genuinely as possible is the bedrock of a well-lived life. Ultimately, this is what we have dedicated our lives to. Hence, we studied to become actors and performance artists, training presence, liveliness, and inner drive. At some point we realised that our trainings shouldn’t only be for actors-in-the-making. They can be for anyone looking to deepen their experience of Being itself, becoming present, or re-discovering what makes them tick.

So, in 2024, we started developing practices that help people build self-clarity, authenticity, and meaningful direction while resisting modernity’s pull into continuous distraction, embitterment, or a loss of autonomy. That work eventually became the Same Method: a practice in existential courage, and truth – confronting, perhaps painful, but ultimately a liberating truth – while staying present, light, free from victimhood and grounded on planet Earth.

Samuel van Keeken and Merette van Hijfte, International Theatre Amsterdam

Get in touch

For questions, collaborations, or anything else, reach out below.